In recent years, the demand for couriers has grown tenfold. This is largely due to the increase in online shopping and the need for worldwide goods with the fastest delivery times. This growth in the market has seen many courier companies flourish to meet the demand, and it now provides a rewarding business model for new entrepreneurs. So how do you break into the courier market and enjoy a slice of the shipping pie?
Take a look at some key factors to consider when starting a courier firm.
Understand the market
Many companies start on a smaller scale and start expanding once they’ve cracked their niche. This is a great way to begin trading as it helps you identify the market. Research current delivery methods and check out the competition. Are there any gaps in the sector that you could fill? Once you’ve established these, think about the delivery options. Will you be shipping locally or nationally? This will ensure you have the proper transportation for the type of shipping you’ll be undertaking.
Find new business leads
There are many ways to find new business leads for a courier. Platforms such as Shiply have millions of customers looking for shipments to be carried out. By signing up, you have access to the load board, where you can bid on jobs and win business for your company. You may also want to consider targeting different niches. For example, if you’re thinking about food or medical sector courier services, research contacts in these areas to pitch your business.
Level up your website
Most people do business online, and when customers are trying to search for your services, having a web presence is vital. Whether your courier service is serving business customers or consumers directly, a web presence is critical. Many people also like to create orders online through a booking system, so be sure to incorporate a user-friendly experience. The easier it is for people to find you and order courier services, the more conversions you’ll get.
Logistics and route planning
For any courier service, knowing the area you’re serving is vital. Route planning and logistics are essential elements for delivering excellent customer service to get your business off on the right foot. Look at route planning software options to save you time and money and relieve the hassle of manual planning. When considering delivery routes, a significant factor is ensuring the package is delivered in the least amount of time for the lowest cost. Having suitable software or a logistics partner will help you achieve this.
Developing a system that automates everything from the order stage to communicate with the driver will speed up the entire process. Constant communication is vital in any courier business, and transparency is also an important factor. A state-of-the-art system developed for your business will allow tracking every aspect of the shipping from initial booking to final delivery. It’ll also allocate resources more efficiently and allow communication through the software, so everyone in the chain is updated on progress.